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In a small town in Indiana a home baker named Elle aspired to change the baking world one cake at a time. Unfortunately, she was met with the hassle of over priced products and supplies. So, she created "The Cake Fairy Decorating Supply Co." in order to help other home bakers save money on the baking essentials they need to run a successful bakery business. She believed that home bakers work hard, and therefor they should reap the benefits of their labor and with out having to break the bank! “The Cake Fairy” because we love anything enchanted and fairy tales. Fairy’s have always been great helpers to those in need. Consider “The Cake Fairy” as your own personal Fairy God Mother!